Privacy Policy

    Last updated: August 2026

    ParentScreen provides neutral, descriptive content guidance about children's programming and literature to help parents make informed decisions. This policy explains how we collect, use, and protect information when you use our site.

    Information We Collect

    Information you provide directly. When you contact us or submit a suggestion, we may collect information such as your name, email address, and any preferences you set.

    Information collected automatically. When you visit ParentScreen, we and our third-party partners automatically collect certain information through cookies and similar technologies, including your IP address, browser and device type, pages viewed, referring site, approximate location, and how you interact with our content and ads. This happens on all visits, whether or not you provide information directly.

    How We Use Your Information

    We use the information we collect to provide, maintain, and improve our services, to understand how the site is used, to serve and measure any advertising we may display, to communicate with you where relevant, and to keep the site secure.

    Cookies and Tracking

    We use cookies and similar technologies for three purposes: to remember your preferences, to understand site usage and measure performance, and, where applicable, to serve advertising. You can control or disable cookies through your browser settings, though some features may not work as intended if you do.

    We use Google Analytics to understand how visitors use the site. This service sets its own cookies and collects usage data on our behalf.

    Advertising

    We may display advertising provided by third-party advertising partners, which may include Google and its partner networks.

    • Third-party vendors, including Google, use cookies to serve ads based on your prior visits to ParentScreen or other websites.
    • Google's use of advertising cookies enables it and its partners to serve ads to you based on your visits to this site and other sites on the internet.
    • You can opt out of personalized advertising by visiting Google's My Ad Center, and you can opt out of many third-party vendors' use of cookies for personalized advertising at aboutads.info/choices or youronlinechoices.eu (EU).

    Where required, we will request your consent before setting advertising cookies. You can change or withdraw your consent at any time by contacting us.

    Affiliate Links

    Some pages on ParentScreen may contain affiliate links, including links to Amazon and Bookshop.org. If you click one and make a purchase, we may earn a commission at no additional cost to you. These partners may use cookies to track referrals from our site. Our participation in these programs does not influence our content guidance, which remains neutral and descriptive.

    How We Share Information

    We do not sell your personal information for money. However, when we serve personalized advertising, the sharing of certain identifiers and usage data with advertising partners may be considered a "sale" or "share" of personal information under laws such as the California Consumer Privacy Act (CCPA/CPRA). You can opt out of this sharing as described below.

    We may also share information with service providers who help us operate the site, and where required by law. Any service providers we work with are bound by confidentiality obligations.

    Your Privacy Choices and Rights

    Depending on where you live, you may have the right to access, correct, or delete your personal information, to request a copy of the data we hold, and to opt out of targeted advertising or the sharing of your personal information.

    • California residents may exercise rights under the CCPA/CPRA, including a "Do Not Sell or Share My Personal Information" request, by contacting us.
    • EU/UK/EEA residents may exercise rights under the GDPR, including access, correction, deletion, and objection to processing. We rely on your consent as the legal basis for advertising cookies.

    To exercise any of these rights, please contact us using the details below.

    Children's Privacy

    ParentScreen is intended for parents and other adults. It is not directed to children, and we do not knowingly collect personal information from children under 13 (or the applicable age in your jurisdiction). While our content describes media made for children, the service and its audience are adults making decisions on children's behalf. If you believe a child has provided us with personal information, please contact us and we will delete it.

    Data Security

    We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. No method of transmission or storage is completely secure, however, and we cannot guarantee absolute security.

    Changes to This Policy

    We may update this policy from time to time. When we do, we will revise the "Last updated" date above. Material changes will be reflected on this page.

    Contact Us

    If you have questions about this Privacy Policy or our data practices, please contact us.